{"id":28613,"date":"2016-04-29T17:43:03","date_gmt":"2016-04-29T16:43:03","guid":{"rendered":"https:\/\/www.petspyjamas.com\/blog\/?p=28613"},"modified":"2025-03-03T13:05:53","modified_gmt":"2025-03-03T12:05:53","slug":"designer-spotlight-cheshire-wain","status":"publish","type":"post","link":"https:\/\/www.petspyjamas.com\/blog\/designer-spotlight-cheshire-wain\/","title":{"rendered":"Designer Spotlight: Cheshire & Wain"},"content":{"rendered":"

Founded back in 2012, Cheshire & Wain specialise in luxury cat collars and accessories and h<\/strong>aving just launched a wonderful new collection of literary-inspired collars and cat toys, we caught up with founder and creative director,\u00a0Sonja Farrell…<\/strong><\/p>\n

\"1935890_10156496867295510_1570992701875097419_n\"<\/p>\n

What is your background and how did you come to be in your current career? <\/strong><\/p>\n

I\u2019ve been running Cheshire & Wain<\/a> for the last three years but my job prior to that was in account management at a London advertising agency. I enjoyed the role but couldn’t shake the urge to do something of my own.<\/p>\n

I had a week off planned to get a cat, which saw Mr Percy Peter Wells, a tiny silver-spotted British shorthair kitten, enter my world. The following days were annual leave heaven but as I started surfing the net for items to keep young Percy entertained and stimulated, I felt completely uninspired by what I found \u2013 poor quality, mass-produced and often ugly products that I really didn’t want in my home or for my cat. It was during this week that I had my light bulb moment to set up a pet products company exclusively for cats, where I could design and manufacture a range of products that would be beautiful and well made, but more importantly safe and appropriate for the cats they\u2019re designed for. So convinced of my idea, I handed in my notice as soon as I got back.<\/p>\n

\"DSC_2274\"<\/p>\n

Any designers or artists that you look to for inspiration?\u00a0<\/strong><\/p>\n

I really love luxury brands and designers that are playful with their products – Anya Hindmarch, Charlotte Olympia and Vicki Murdoch (Silken Favours) particularly. They all bring a sense of fun to their beautifully designed and well-made creations, which is both refreshing and entertaining. I try to replicate this approach with Cheshire & Wain in that I want offers products that are well made and beautiful but packed with personality to entertain both cats and their owners.<\/p>\n

What is your favourite pet piece that you have created and why?<\/strong><\/p>\n

That has to be the super luxurious \u2018Beluga\u2019 Cat Collar<\/a>, which comes packaged in a novelty caviar tin. It\u2019s made from beautiful, embossed black leather with a texture known as \u2018caviar-grain\u2019 and is the height of kitty luxe! From our latest collection, I love the \u2018Flamingo\u2019 Collar. It\u2019s made from baby pink suede that has a metallic rose gold pattern \u2013 looks gorgeous on a tabby cat!<\/p>\n

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What has been the highlight of your career?\u00a0<\/strong><\/p>\n

That would have to be when Cheshire & Wain became an official Prince\u2019s Trust supported business back in 2014. The charity helps young people between the ages of 13-30 to turn their business ideas into reality via their Young Enterprise Programme. I owe so much to the trust and my mentor that I don\u2019t think Cheshire & Wain would exist without them!<\/p>\n

I love cats, and I genuinely love my job. It\u2019s wonderful when customers send in pictures of their pets looking proud in their new collar or in a fit of ecstasy with one of our catnip toys. That makes my day.<\/p>\n

\"10650005\"<\/p>\n

What\u2019s new from Cheshire & Wain?<\/strong><\/p>\n

The \u201cWonderland Range\u201d is Cheshire & Wain\u2019s latest collection of luxury cat collars and organic catnip toys. Lewis Caroll\u2019s, Alice\u2019s Adventures in Wonderland is in its 150th<\/sup> year of publication and to celebrate the unfaltering popularity of this enchanting tale we have created four new collars in special edition tins: Jabberwocky<\/a>, White Rabbit<\/a>, Flamingo<\/a> and Cheshire Cat<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

We caught up with Cheshire & Wain to talk about their new collection of collars and cat toys…<\/p>\n","protected":false},"author":33,"featured_media":28619,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1,757],"tags":[806,69,289,769,868,794,521],"class_list":["post-28613","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-pet-lifestyle","tag-british-shorthair","tag-cat","tag-collar","tag-fashion","tag-interview","tag-product","tag-toy"],"acf":[],"yoast_head":"\r\nDesigner Spotlight: Cheshire & Wain \/ PetsPyjamas<\/title>\r\n<meta name=\"description\" content=\"Having just launched a wonderful new collection of literary-inspired collars and cat toys, we caught up with Cheshire & Wain...\" \/>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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